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Beach Blonde

PURPLE SHAMPOO

4.3 (28)

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Beach Blonde
Product details

Our blonde-enhancing purple shampoo neutralizes brassiness and enhances tone for brighter, cooler hair. Formulated with highly-concentrated violet pigments and orchid flower that counteract yellow and brassy tones while nourishing kukui nut oil moisturizes, smooths and adds brilliant shine. Developed for blonde, lightened, and grey hair.

  • Dermatologist Tested
  • Cruelty-Free
  • Paraben-Free
  • Gluten-Free
  • Vegan

Net. wt: 14.0 fl oz / 414 mL

KEY INGREDIENTS

Highly-Concentrated Violet Pigments - tones and brightens

Violet and Orchid Flower Extracts - naturally decrease brassiness

Kukui Nut Oil - conditions and smooths hair 

Ingredients: Water (Aqua), Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Cocamidopropyl Hydroxysultaine, Fragrance (Parfum), Aleurites Moluccana Seed Oil, Orchis Mascula Flower Extract, Decyl Glucoside, Viola Odorata Flower/Leaf Extract, Phenoxyethanol, Sodium C14-16 Olefin Sulfonate, Cocamide MIPA, Glycerin, Polyquaternium-10, PEG-150 Distearate, Ethylhexylglycerin, Polyquaternium-7, Rosmarinus Officinalis (Rosemary) Leaf Extract, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Tetrasodium Glutamate Diacetate, Citric Acid, Violet 2 (CI 60730), Limonene, Linalool..

FRAGRANCE NOTES

Key Notes: Orange flower. Pink jasmine. Fresh plum.

With notes of orange flower, pink jasmine, fresh plum and fresh gardenia, Cool Paradise is like a sweet, sunny vacation.

HOW TO USE

Apply purple shampoo to wet hair and work into a lather. Rinse thoroughly.

Reviews

4.3 28 Reviews
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Works really good!

Actually left my hair more tone looking than other purple shampoos I have tried

MC Lissa · Oct 13, 2026

Just ok

This smells very good, but weighed my hair down and made it look oily.

Ki L · Jun 12, 2026

Another wonderful product.

Another wonderful product hair felt silky , even though its gray.

Dodge · Dec 15, 2025

Super fantastic

Absolutely love how awesome my hair feels, and looks after using. I get my hair highlightened, and when I use the purple shampoo it brings back the highlights as if they were just done when they start to dull. Highly recommend

Customer · Oct 6, 2025

Purple shampoo

I love, love, love this shampoo, another great product

Jenny M · Mar 25, 2025

Salon Results

This is the best purple shampoo I have tried in years. I would recommend to all my blondes who need a refresh’s without going to the salon. I used it once and everyone thought i got my hair refreshed.

jadeyvictoria · Feb 4, 2025

Stained my bathtub permanently.

IT STAINED MY BATHTUB PERMANENTLY!!! DO NOT USE THIS. It stained from the bottle and it stained when I took a bath and had it in my hair. This is going to cost me LOADS of money to fix. My leasing agent is going to make me pay for it. I can’t believe this. It’s been months and it still is stained. I’ve tried everything! Everything to get it out- Zero luck. I’ve never had a problem with purple shampoo besides this one. I wish this upon nobody.

Hf123 · Jan 14, 2025

so smelly.

sooooo smelly. if you are even a little sensitive to scents, do not purchase. it took a week to get the smell out, i even did a baking soda rinse plus a few other things my stylist recommended. my gf literally couldn't be in the same room as me for the first two days.

LaPa · Jun 4, 2024
$13.00